Challenge: The Hannover Fair „Technology Tours“ were invented to ease the first steps in a more qualified dialogue between exhibitors and visitors.

Our contribution: For Deutsche Messe AG, we developed the concept of the Guided Tour for high-level professionals. Tours combine knowledge, contacts and learning. Visitors and exhibitors enjoy the experience and the playfulness. Furthermore we contributed to refinancing the project.

Result : The frequency at the exhibitors' booths increased significantly. Visitors returned to intensify the contact. The tours proved to be productive for businesses, for visitors, exhibitors and, for Deutsche Messe AG.


"Auch wir möchten uns nochmals sehr herzlich bei Ihnen für die hervorragende Organisation und Durchführung der Technology Tours "Energy & Mobility" auf der Hannover Messe bedanken. Wir haben in Verbindung mit der Tour eine Vielzahl interessanter Gespräche geführt." (Werner Neumeier, CEO, Boardeleven)